- Materials
- High-quality fibers, breathable bottom film, non-woven fabric, polymer layer, cotton layer
- Certifications
- Antibacterial activity evaluation, safety reports
- Innovations
- Double-sided perforated non-woven fabric, multi-layer absorption core, leak-proof design, wetness indicator
- Manufacturing
- Own factory with 3 M materials, strong R&D team, strategic partnerships with universities
- Patents
- Multiple invention patents for core technology, odor control, and composite materials
- Distribution
- Extensive offline presence in major retail chains, over 12,000 retail outlets
- Vision
- To create a brand that celebrates the joy of parenting, embraces the vitality of life, and appreciates the art of living
- Mission
- To bring the joy of parenting to more young families through innovative and high-quality products
- Quality Control
- Stringent quality control measures, patented technologies for core components
- Marketing
- Multi-channel marketing strategy, strong offline retail network, top-ranking sales performance in the industry